The idea behind Magical Education (ME) was conceived when I enrolled my son for an abacus training program with a highly reputed institute. After a while I observed the lack of interest in my child for the program. It ignited my curiosity and I started to research about the factors behind lack of interest. After thoroughly analyzing, I discovered that children found the program too boring and parents were also not satisfied as there was no substantial improvement in academics. Eventually, the enthusiasm to provide quality mathematical education to my son transformed into an astonishing idea.
INDIA HAS BECOME THE SECOND LARGEST MARKET FOR E-LEARNING AFTER THE US. THE SECTOR IS CURRENTLY PEGGED AT 136.9400 - 205.4100 CRORES, AND IS EXPECTED TO TOUCH 2738.800 CRORE BY 2017.
Most children don’t enjoy studies. They find studies a burden. They feel that they are not studying for themselves but for parents. Market was full of abacus classes, but that is just arithmetical calculation. They do not build concepts. I discovered that “It is not WHAT to teach, but HOW to teach that makes the difference.” Learning for children has to be fun & interesting. Building up their interest, concepts and learning efficiency is important. The pretty low pass-out rates in Class 10 exams across India suggest that schools and tuition classes also do not address the problem. Abacus is also just arithmetical calculation. This gap breeded innovation.
- Education and Training
- Rs. 5,00,000 - Rs. 10,00,000
Total Investment :- 8 Lacs - 10 Lacs
Area Required :- 400 Sq. Ft. - 800 Sq. Ft.
Franchising is one of the best way to expand and scale up. It is a win-win situation, both for the franchisor and the franchisee. Most importantly ownership of the training center gives a sense of belongingness to the franchisee and he / she is able to give his / her best towards the growth of the center, thereby giving the best to the learners..
Every child is different. So, we have a “CHILD-CENTRIC” approach towards teaching as opposed to the widely prevalent “TEACHER-CENTRIC” method in schools, tuition classes, abacus and other classes. We work with a GUARANTEED improvement or MONEY-BACK policy.